SHA Small Heath Alliance

Bluesince62 F.E.A.

TresorLuntala

I assume, as its America, all of these additional stoppages will enable additional advert breaks.

No, they'll just shave 15 minutes off the half time Pat Benatar set.

But then we'll miss the Best Shot of the tournament!

TresorLuntala

I assume, as its America, all of these additional stoppages will enable additional advert breaks.

That’s a bit of a dated cliche to be fair.

They don’t put ads during halves of football(soccer). I may have become numb to it but I don’t actually find it that bad in their coverage of the other sports anymore either - there’s quite a bit where the coverage is side by side with the ads though so maybe that’s the difference.

Despite all the stick it gets about commercialisation none of the big four US Sports have kit sponsorship with the exception of the league appointed kit manufacturer.